It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference. Don’t worry about sounding professional. Sound like you. There are over 1.5 billion websites out there, but your story is what’s going to separate this one from the rest. If you read the words back and don’t hear your own voice in your head, that’s a good sign you still have more work to do.

PROFILE

Professional freelance writer with over fifteen years as a blogger. Ability to create content for virtually any subject matter. Specializes in material for retail, fashion, pop culture, sales & marketing, digital media, and social media marketing. Prolific ghostwriter. Ability to create web copy, articles (both short and long-form), blog posts, and email copy. 

EXPERIENCE

CEO & Owner at AMB Consulting, Raleigh. NC — 2019-present

At AMB Consulting, I help people with a variety of issues. The primary service I offer is a closet purge and revamp. Once we revamp their wardrobes, I also handle the donation or resale of those items for my clients through my online store. If there are items not suitable for donation or resale, I ensure those items are sent to a textile recycling center. Some clients want additional assistance, such as revamping their entire head-to-toe look or help with a lifestyle revamp, so I assist them with that as well.

Independent Freelance Writer, Self-employed, Raleigh, NC — 2018-present

As a freelance writer, I have worked with dozens of clients from around the globe on a wide range of projects. I have written hundreds of blog posts, articles, product reviews, along with web and email copy. Topics vary greatly, but I write a great deal on sales & marketing topics—especially digital marketing and social media marketing. I also cover politics and pop culture.

Management, Tommy Bahama — 2012-2018

In my role as a floor supervisor, I was responsible for multiple activities during my time with this company. I developed this location’s first organized client outreach program, led the women's’ department to a 30% sales increase by working with corporate allocators and planners, established partnerships with mall partners to aid with marketing efforts, and partnered with local businesses for our events. I also became the first-ever million-dollar seller at this location.

I brought these same skills to the men's department, leading to an increase in our men's business, specifically in critical categories such as knits and wovens. I also worked with our swim business and hardlines as well, producing the same level of success in those departments.

Personal Shopper & Keyholder, J.Crew, Raleigh, NC—2006-2012

I held multiple roles during my time with this company. As a key holder, I was responsible for opening and closing the store, as well as leading the sales floor as the manager-on-duty.

As a sales associate, I was responsible for increasing sales in the store through suggestive selling and wardrobing techniques. As a personal shopper, I was responsible for developing and growing my book of clients. I also created and hosted events for my store and my clients. I was the first shopper for the newly-created children’s line. I built a business from the ground up and brought it to over half a million dollars in sales in under two years.

EDUCATION

East Carolina University, Greenville, NC — BA-Psychology, Minor-Alcohol & Rehabilitation Studies

SKILLS

Pages, Numbers & Keynote for Mac, Canva, Adobe Acrobat, SEO Writing, Google Doc, Editing, Proofreading, Blog Writing, Web Writing, Creative Writing, Email Writing, Customer Service, Communication Skills, Client Growth &Development, Sales & Business Development, Small Business Growth Strategies, Problem Solving & Negotiation 

COURSES

HubSpot Academy: Writing With Dan Pink

Hubspot Academy: Introduction to eCommerce Marketing

Moz Academy: SEO Fundamentals

Moz Academy: Page Optimization

Moz Academy: Keyword Research

Moz Academy: Backlink Basics

Moz Academy: Local SEO Fundamentals

CERTIFICATIONS

Hubspot Academy: Inbound Certification

Hubspot Academy: Email Marketing Certification